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DT Home >> Services >> Web Development

Old Site Re-Building

Changes happen on the internet in lightening-fast speed. New technologies make older obsolete very fast. New versions of browsers may require changes in design of your website. Styles, color schemes, etc. also change with time. For these and other reasons, it may be necessary to make a major overhaul of your website occasionally. This rebuild also will give you a chance to sharpen the focus of your website based on your experience thus far.

It is easy to spot websites that need major revision: they look old, obsolete or appear to have been designed by an amateur. Your web site needs to capture and engage your visitor's attention. If not, they will patronize your competitor.

A common question asked by many website owners is: "Why am I not making any money from my web site?" Mr. Vinay says that the main reason for this lack of success is that there are too many hobby sites rather than real business sites on the internet. According to him, your web site is a hobby business when:
Your web page is full of sophisticated animation and graphics taking forever to load.
You do not have your own product - instead you have links to many affiliate or network marketing programs, you have never bought the products or services and have no knowledge of their quality or suitability.
You respond to email enquiries as and when you feel like it rather than promptly.
You don't provide sufficient contact details on your page. So that people can contact you easily.
You have a hit counter that keeps on being inflated by you visiting your own site to see how many hits you have generated.
Your advertising and promotion is non-existent or is inconsistent and poorly focused.
Your web site does not lead your customer through a sales process.
You expect that having a web site is all you need to do to make money on the net.

Business success on the internet demands a "real business" approach that is professional and focused on the customer or client.

Full contact details are provided on a real businesses web site so that customers and potential customers can easily contact them. They are customer service oriented and answer e-mails promptly. They also provide a full guarantee that they honor without question.

Real businesses know the profile of their likely customers and have a marketing plan for how to reach them in the most cost-effective manner. They are consistent in their advertising and promotion activities. They track the results of all activities so that they know what is working and what isn't. Decisions can be made on facts rather than guesses.

Website Development